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Common questions answered.
How do we choose the service area? Is it by zip code? A radius?
When Flooring contractors want to use our system for finding new customers, they often ask how we choose the areas to target.
You point to where you want to work on a map, and we will adjust our systems to find jobs for you in that area. Simple.
What is it exactly that you are giving me? Leads, or actual jobs that pay?
We are bringing together that human connection between you- a trusted roofer in your area- and the customer.
We are finding an opportunity for in-person inspections with the homeowner, or chances for you to be on the phone with them.
Given your conversion rate, hopefully high, these are the highest quality of leads.
Will you lock me into a contract? What are the conditions? What must I do in order to get the results for my company that I want?
No. It's an expectations-setting agreement between our company's guarantees, and the conditions you must fulfill in order for us to meet that guarantee.
Something like this:
If we bring you 50 in-person appointments in a month, you are expected to make all of them and explain your services to them and answer their questions, asking them basic questions like:
1.What is important to you in a flooring company?
2.If you don't mind me asking so I can help you best, what have the other flooring companies given you for estimates?
3.We have three grades of flooring solution we can provide, all accustomed to meet homeowners like yours' needs, what would seem to interest you:
Basic Vinyl Flooring: A budget-friendly option that’s durable but less visually stunning.
Luxury Vinyl Planks (LVP): A mid-tier option that balances beauty and affordability, offering the look of hardwood without the high price tag.
Hardwood Flooring: A premium, timeless choice that adds elegance and value to your home, though it comes with a higher price point.
Once you’ve discussed their needs, provide them with a visually appealing estimate. Remember, homeowners value transparent pricing, and they are more likely to choose you if they feel comfortable and informed.
How much money does it cost to advertise?
Contractors often ask us if our marketing system is right for them and one of their common questions is, "How much money does it cost to advertise?"
Our recommendation is to spend at least $50 everyday on your ads.
The truth is: the more $$$ you spend on advertising, the more homeowners you'll reach in your service area each day(more $$$)
It's like a casino where you are the house - you choose EXACTLY the who and where.
I’ve tried lead companies that run Facebook ads. It didn't work. I either got no leads or really junky leads. Then the marketers ran, or I fired them. How are you different?
99% of marketers screw up Facebook advertising for Flooring.
They don't take into account that Facebook has a terrible flaw.
It knows how to get you leads, but it has no idea if the quality of the leads is good or bad, unless you tell it.
What our system does is, after a lead comes in, it automatically tells Facebook's ad platform if it is likely a good lead or a bad lead.
If it's likely a bad one, it essentially says to Facebook, "Thanks for the effort, but this is not the kind of lead we want. Stop wasting our money showing people like this our ads."And when a lead is likely good, it essentially says to Facebook, "This is what we want. Spend our money showing our ads to people like this person."
I’m not good with technology at all. Will this be complicated for me?
Nope. Most of our clients spend their time in the field and running their roofing company.
As they should.
They're craftsmen and salesmen, not techies
.We make it simple by running a really efficient enrollment call to get things going.
After a ONE-TIME setup, you don't need to do anything except get in touch with the leads that come in and sell your services. Simple.